Pure Comfort Briefs - McGrocer

What’s so special about the Pure Comfort briefs from Zimmerli? That matte finish you see is courtesy of the Pima cotton used to make their jersey fabric. The long fibres are extra fine, meaning they’re softer than most types of cotton and have a texture that’s kinder to sensitive skin. And if that wasn’t enough, they’r

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Comfort Briefs

Separatec Micro Modal Men's Dual Pouch Underwear

For its Pureness collection, Zimmerli focuses on breathable designs. Spun from modal with a hint of elastane, these briefs have an ultra-smooth feel

Stretch-Modal Pureness Briefs

Room-Max Boxer Briefs

HOM Supreme Cotton Comfort Micro Briefs White

Slip in Cotone Superior Bicolour - Intimissimi

Handmade in Switzerland from the softest pima cotton with added stretch, these hipster briefs by Zimmerli bring new meaning to luxury underpinnings.

172 Pure Comfort Hipster Briefs

Berroco Comfort Yarn in Canada, Free Shipping at

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Berroco Comfort DK 2722 Purple

Renown for its sleek, ultra-comfortable handmade underwear, the Zimmerli 172 Pure Comfort T-shirt is crafted from the finest, softest Pima cotton

172 Pure Comfort V-Neck T-Shirt