Wal*Mart's I can't believe it's not Butter clone is called I

For some reason it just seems funnier to me than all the other imitators of this peculiar marketing gimmick's moist, polyunsaturated semiotic corner. Two others deserve some kind of no-prize,…

These 17 Hilariously Named Margarines Are Absolutely Not Butter

Dear Mom Who Can't Afford Organic Food

Gallery of off-label fake butter brands - Boing Boing

Wal*Mart's I can't believe it's not Butter clone is called I totally thought it was Butter - Boing Boing

The Best Vegan Butter for Baking & More - Comprehensive Brand Guide - Sarah's Vegan Kitchen

I Can't Believe It's Not Butter® Light Butter

Natural Jif Irresistible Peanut Butter Cookies - Cookie Madness

Vegemite, History Of Vegemite

I Can't Believe It's Not Butter! Original Spread

Not Butter, Not Sorry I Can't Believe It's Not Butter